this post was submitted on 02 Oct 2023
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Tom Hanks has warned fans that an ad for a dental plan that appears to use his image is in fact fake and was created using artificial intelligence.

In a message posted to his 9.5 million Instagram followers, the actor said his image was used without his permission. “BEWARE!! There’s a video out there promoting some dental plan with an AI version of me. I have nothing to do with it,” Hanks wrote over a screenshot of a computer-generated image of himself from the clip.

The Oscar winner has expressed concerns in the past about the use of AI in film and TV, although he has not shied away from approving digitally altered versions of himself in film.

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[–] [email protected] 90 points 1 year ago (1 children)

Aaaand it’s happening just as we all predicted. Stealing likeness in a whole new way

[–] [email protected] 30 points 1 year ago* (last edited 1 year ago) (3 children)

Right? I remember watching some time ago a AI-generated video of an actress - I think it was Kirsten Stewart - doing a monologue. It was eerily undistinguishable from reality. This is happening, and actors have all the rights to be upset by it until proper compensation rules are in place.

[–] FigMcLargeHuge 31 points 1 year ago (1 children)

I think this goes deeper than just actors compensation. This will take things to a new level when this hits courtrooms. Imagine sitting there watching a video of you doing something you never actually did entered into evidence.

[–] [email protected] 13 points 1 year ago (1 children)

Captain Kirk in "Court Martial".

"But...that's not the way it happened."

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[–] [email protected] 6 points 1 year ago (1 children)

Society is going to have to adjust to actually demand some proof of authenticity when it comes to content like this.

The good news is that techniques like public-private key cryptography do actually provide a way to do this, so at least on the technical side, this is a solvable problem. The harder part is getting people to question content that they want to be true, like political propaganda that affirms their own beliefs and biases.

Just imagine the mess we'll be in when you can just generate an unlimited amount of videos of some disliked minority committing fake crimes and send them directly to people that you know will be receptive to radicalization, since you've already identified them through data brokers and targeted advertising.

Maybe this is just me getting older - hell, it probably is - but I'm getting more and more detached from tech in general and trying to find more meaning and enjoyment in real-life interaction, community, friendships, and connection, as well as more physical hobbies. I'm not convinced that humans are really equipped to mentally handle the world we're creating, and I'm finding myself not wanting much to do with it.

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[–] [email protected] 81 points 1 year ago* (last edited 1 year ago) (25 children)

As a famous celebrity who has to deal with this a lot, here is an easy guide to tell real celebrities accounts from fake celebrities accounts on the Internet: Ask yourself, would it make sense for the real celebrity to promote these product on social media?

  • Does it make sense for Academy Award winning character actor Tom Hanks to promote a random dental service? No, therefore, that is a fake account.

  • Does it make sense for pop superstar Taylor Swift to promote her latest re-recorded albums on her social media? Yes, therefore, that's a real account.

  • Does it make sense for Academy Award nominated actress Margot Robbie to promote her latest movie on her first personal social media account in years? Yes, therefore, that's a real account.

  • Does it make sense for Matt Damon, Tom Brady, or Kim Kardashian to promote cryptocurrency on their social media despite never showing any interest in technology before? No, therefore, these are fake accounts.

  • Does it make sense for Elon Musk, the richest man in the world in his 50s, to act like an immature middle schooler and post bad memes on the Internet to sell a cryptocurrency based on a dead meme? No, therefore, that's a fake account.

This method works every time.

[–] [email protected] 32 points 1 year ago (3 children)

Does it make sense for Margot Robbie to point out what kind of accounts may be real or fake, including her own account in the example? Yes. Therefore it is a real account.

Thanks Margot!

[–] [email protected] 20 points 1 year ago

You're welcome, soloner. Now, would you guys help support our strike and the livelihood of the majority of actors by buying a shirt or a mug? Here's your chance to look like a real celebrity.

http://sagaftra.org/official-sag-aftra-strike-swag-available

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[–] [email protected] 17 points 1 year ago

I appreciate that not only does Margot Robbie want to entertain me, she wants to educate me. True renaissance woman.

[–] [email protected] 12 points 1 year ago (2 children)

Matt Damon

unclear

wasn’t he famously roasted for being part of that Crypto.com ad?

[–] [email protected] 11 points 1 year ago (1 children)

That's another joke. The other two for FTX and EthereumMax respectively.

[–] [email protected] 6 points 1 year ago

oh lol, I didn’t even get to Brady and Kardashian, was stumped on Damon, well played overall

[–] [email protected] 6 points 1 year ago (1 children)

People made fun of the ad and the lines he said but people also don't understand that he didn't write it. Crypto.com was already going to fail by the time their crazy expensive ad came out. Matt Damon on the other hand seems to be doing just fine.

[–] [email protected] 6 points 1 year ago* (last edited 1 year ago)

He’s an actor, so I don’t think anyone actually thought he wrote anything he said on that ad, but it was an endorsement, which is more difficult to parse whether or not he actually invested in or supported it. And, probably like most people, I didn’t care enough to read in depth about it afterward.

[–] [email protected] 11 points 1 year ago* (last edited 1 year ago) (1 children)

I didn't see anything in the article about it, but is Tom Hanks not suing these people?

Does it make sense for Elon Musk, the richest man in the world in his 50s, to act like an immature middle schooler and post bad memes on the Internet to sell a cryptocurrency based on a dead meme? No, therefore, that’s a fake account.

This actually would make sense for someone like Elon Musk.

[–] [email protected] 16 points 1 year ago

... That's the joke. Dogecoin.

[–] [email protected] 9 points 1 year ago

I love that this account still exists

[–] [email protected] 8 points 1 year ago (1 children)

No way you're actually Margot, there's no girls on the internet

[–] [email protected] 5 points 1 year ago

Somehow I don't think you're a reliable source on that, Miss Anthropy

[–] [email protected] 8 points 1 year ago

Seems to work 4/5 times if you ask me

[–] [email protected] 7 points 1 year ago

As intelligent as she is beautiful, folks!

[–] [email protected] 6 points 1 year ago (1 children)
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[–] [email protected] 6 points 1 year ago (3 children)

Does it make sense for an internationally recognized actress to come into the Fediverse to explain too notch level critical thinking....hmm. Agree with the points - yep. Think it's actually Margot Robbie - doubtful.

I'm just applying the above rules

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[–] [email protected] 62 points 1 year ago* (last edited 1 year ago) (1 children)

…although he has not shied away from approving digitally altered versions of himself in film.

Besides being irrelevant, does this seem a little bit judgmental to anyone else?

[–] [email protected] 53 points 1 year ago (3 children)

Whoever wrote that apparently doesn't understand consent

[–] [email protected] 25 points 1 year ago (1 children)

Tom Hanks was asking for it.

[–] [email protected] 13 points 1 year ago (1 children)

If he didn't want to be digitally altered, he shouldn't have given us the idea.

[–] [email protected] 10 points 1 year ago (1 children)
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[–] [email protected] 10 points 1 year ago

ChatGPT wrote it. Checkmate atheists.

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[–] [email protected] 60 points 1 year ago (26 children)

Between voice cloning, gpt-4, and social media, the technology exists TODAY for scammers to call you at 4am with the voice and intimate knowledge of a loved-one, and tell you that they need you to send them money for an emergency.

You thought old people were easy to scam before? We're about to enter a golden age of manipulation.

[–] [email protected] 16 points 1 year ago

My grandmother is a Greek immigrant and doesn't speak English very well. Back in 2017 someone called her and told her myself and my mother were dead and she spent like 3 days freaking out and crying. I can only imagine what would happen if someone were to do that today while emulating a voice she knew...

[–] [email protected] 9 points 1 year ago (2 children)

Probably a good idea to come up with a code word or something for verifying it's you.

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[–] [email protected] 7 points 1 year ago

winning by not answering my phone ever

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[–] [email protected] 13 points 1 year ago (3 children)

Anyone got a link to the ad? Love to see how good it is or not.

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[–] [email protected] 11 points 1 year ago* (last edited 1 year ago) (1 children)

To be fair, if Skynet hunts humanity down, the terminators sounding like America's Sweetheart Tom Hanks does come as some consolation.

"Reach for the sky!"

Anything for you, TH!

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[–] [email protected] 11 points 1 year ago (1 children)
[–] [email protected] 9 points 1 year ago (1 children)
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[–] [email protected] 11 points 1 year ago (2 children)
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[–] [email protected] 10 points 1 year ago

The good thing about this is that people maybe start questioning if a product for some reason gets "better" because their favorite actor says so - because he got money for doing so.

Imho, he doesn't need to warn his fans, they are not affected by this at all. Maybe the toothpaste is even a bit cheaper compared to the one that actually paid a (probably very pricey) Hollywood star for their ad. He's the victim, not his fans.

[–] [email protected] 9 points 1 year ago (4 children)

Black mirror in real life. So it begins.

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[–] [email protected] 8 points 1 year ago* (last edited 1 year ago) (2 children)

That's exactly why SAG-AFTRA are still striking rn.

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[–] [email protected] 7 points 1 year ago

Tom Hanks and some woman going

DENTAL PLAN!

Lisa needs braces!

DENTAL PLAN!

Lisa needs braces!

DENTAL PLAN!

Lisa needs braces!

[–] [email protected] 5 points 1 year ago (6 children)

Is using an actor's likeness without their permission copyright infringement?

[–] [email protected] 9 points 1 year ago

In Portugal the law forbids taking pictures of a person without consent in public places if the person is the main subject(it’s okay if you’re filming something else and the person happens to pass). I used to think it was too limiting a law, but now I think everyone will need this sort of legal protection.

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