this post was submitted on 06 Nov 2024
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This has to be the idea of the century

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[–] [email protected] 5 points 6 days ago
[–] [email protected] 121 points 1 week ago (2 children)

If they did this from the start it might've sounded fine, but now it just feels like they're trend-chasing after Apple Intelligence...

[–] [email protected] 32 points 1 week ago (1 children)

I mean they're already trend-chasing with the Windows 11 UI.

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[–] [email protected] 12 points 1 week ago (1 children)

That lawsuit could hold up in court, and I wouldn't be mad. Fuck MS

[–] [email protected] 5 points 1 week ago

Fuck MS

Always has been

[–] [email protected] 96 points 1 week ago* (last edited 1 week ago) (3 children)

No interest in Windows at all, but Copilot is actually a great name for what the product is supposed to be/being marketed as. Windows Intelligence sounds like a return to the very old-school long-winded style of Microsoft branding.

[–] [email protected] 35 points 1 week ago (4 children)

Agreed, Copilot was one of if not the best named AI I think. Why they would want to rebrand it to something so bland so quickly is beyond me

[–] [email protected] 19 points 1 week ago (6 children)

I have no love for Microsoft but their naming is one of the worst parts... Let's make a game console! We'll call it Xbox!... That sold well let make another! We'll call it xbox360... Time for a refresh on the gaming console! We'll call it Xbox one... Another refresh but this time let's make two versions! We'll call them Xbox one series s and x box one series s!

Or our popular ide is bloated and people are asking for a light weight ide... What's our current ide called? Visual studio but alot of people abbreviate it to vs! Let's call the new one vscode! Do they have anything in common or share functionality or shortcuts? No

Don't get me started on windows.. 3.1... 95...nt...98...2000...me...vista...7...8....10...11 like wtf???

[–] [email protected] 8 points 1 week ago (1 children)

At least Xbox made some sense, it was originally going to be called the DirectXbox, thankfully they shortened the name to something catchier.

[–] [email protected] 7 points 1 week ago (2 children)

Yes... And the sequels? I still don't know if Xbox one s or x box one x is the higher end model....

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[–] [email protected] 16 points 1 week ago* (last edited 1 week ago) (1 children)

The virgin .NET:

Thread.CurrentThread.CurrentCulture = System.Globalization.CultureInfo.InvariantCulture;
Thread.CurrentThread.CurrentUICulture = System.Globalization.CultureInfo.InvariantCulture;

The chad POSIX: LANG=C

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[–] [email protected] 15 points 1 week ago (3 children)

It sounds invasive. Like it's a private intelligence agency and not a chat bot.

[–] [email protected] 7 points 1 week ago

Perfectly on brand for Windows then lol

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[–] [email protected] 68 points 1 week ago (2 children)

"Windows Intelligence" is an oxymoron, just like whoever came up with this rebranding.

[–] [email protected] 8 points 1 week ago

Remember 'Microsoft Works'?! The home version of 'Office' almost entirely incompatible with everything.

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[–] [email protected] 60 points 1 week ago (3 children)

You can call it 𝓜𝓮𝓻𝓭𝓮, but it'll still taste like shit.

[–] [email protected] 12 points 1 week ago

Best usage of French vocabulaire I've ever seen, and I'm from Canada

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[–] [email protected] 50 points 1 week ago (2 children)

Should have stayed with Cortana, at least that was a cool name.

[–] [email protected] 12 points 1 week ago

I don't think Microsoft is capable of not fumbling everything related to the Halo franchise.

[–] [email protected] 8 points 1 week ago

I think staying with cortana and focusing on making that a useful feature would be a better strat. It would be cool to have a little cortana robot inside your computer helping you with various tasks.

[–] [email protected] 49 points 1 week ago (2 children)

Copilot is fantastic branding tbh. It's like the MBAs want change for the sake of keeping their jobs.

[–] [email protected] 23 points 1 week ago* (last edited 1 week ago)

For real.

I dislike Copilot with a burning passion, but I can't deny it's an amazing name. Because that's what AI in an OS should be.

A copilot. One that will take over and help me do things, especially tedious things like offline translation, better screen reader functionality for the blind, better speech recognition and synthesis, etc.

Of course that's not what MS is doing, they're doing it to shove gimmicks down our throat and to scoop up data en masse.

Windows Intelligence is just... Ugh. Do they not get that Apple Intelligence, while still being a bit of a rubbish name, at least works because it still can be shortened to AI?

[–] [email protected] 11 points 1 week ago (2 children)

I agree. In a vacuum, Copilot is a good name, potentially S tier. Too bad they shoved it in everyone's face and made us all hate it. Now they have to rebrand and hope we don't hate that too. Spoiler, we will.

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[–] [email protected] 40 points 1 week ago (2 children)

Why don’t they just call it Clippy?

[–] [email protected] 6 points 1 week ago

Or reprise their old assistants from XP.

At least a "computer Wizard" would make them stand out compared to ChatGPT in a funny box.

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[–] [email protected] 38 points 1 week ago

Microsoft try not to copy everything Apple does challenge: Impossible

At least "Apple Intelligence" is cute because the initials for it are A.I.

[–] [email protected] 35 points 1 week ago (4 children)

It's such a dumb name, that it makes me genuinely furious there there are people out there who have lied and impostered their way into positions where they can make such decisions, while having absolutely no clue at all what they're even doing in the building.

Apple intelligence makes sense, because the abbreviation is AI. Pretty smart and simple if you think about it.

But Copilot is the kind of name Apple would choose for its product. Things like centre stage, launchpad, facetime... They're all very descriptive and cool sounding names of their software products. Copilot is a great name that they're throwing away along with Cortana because their crappy practices are crappy.

[–] [email protected] 20 points 1 week ago

Let me just windows app into my computer to see if it's still called copilot.

[–] [email protected] 7 points 1 week ago

It came from github copilot, which quite literally codes alongside you, like a copilot.

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[–] [email protected] 33 points 1 week ago

Excellent to see that Microsoft's product strategy continues to just be a flailing mess.

[–] [email protected] 28 points 1 week ago

that is pitiful

[–] [email protected] 28 points 1 week ago (1 children)

So swap “Apple” for “Microsoft” in the name, huh? Yeah, that’ll work.

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[–] [email protected] 27 points 1 week ago (1 children)

Its still the same PR nightmare and no one wants your AI crapware Micro$oft!

[–] [email protected] 8 points 1 week ago

Yeah I love that it's just a shitty product, but no, go on try fixing it with ✨ rebranding ✨

This is not only for Microsoft, AI is overhyped as a whole.

[–] [email protected] 22 points 1 week ago (1 children)

Just get the confusing branding over with and call it “Intelligence for Windows Live Business Premium”

[–] coffee_with_cream 7 points 1 week ago

Pro max plus

[–] [email protected] 19 points 1 week ago

That would be an oxymoron.

[–] [email protected] 16 points 1 week ago

Wow where’d they get that jenius branding idea, I wonder.

Microsoft. Never changes.

[–] [email protected] 13 points 1 week ago

Give it another 6 months and it'll be "Skynet for xbox" or something similarly worse.

[–] [email protected] 13 points 1 week ago (1 children)

Ooh, can I use that App that used to be Remote Desktop and then they renamed it, hmm, what did they call it… oh right “Windows App”

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[–] [email protected] 12 points 1 week ago (1 children)

They should invest a couple billion in it, rename it and cancel afterwards.

[–] [email protected] 9 points 1 week ago (2 children)

You're thinking of Google, not Microsoft.

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[–] [email protected] 10 points 1 week ago

I mean that's standard practice. If a feature, product, or company develops a bad reputation, just rename it. If your market is large enough there will be enough people not paying attention to not realize it's the same product.

[–] [email protected] 8 points 1 week ago

"have you tried painting it pink, then maybe they will like it"

[–] Brumefey 7 points 1 week ago

It will be as successfull as the twitter to x rebranding

[–] Imgonnatrythis 7 points 1 week ago

Sometimes a great idea just comes to you out of nowhere at all!

[–] [email protected] 7 points 1 week ago

First big tech slapped "powered by AI!" on everything and now - a mere 2 years later - it has been exposed as nothing but a safety risk without a tangible benefit, they're trying their best to hide it's mere existence while still dumping it into everything. They just can't help it.

[–] [email protected] 6 points 1 week ago (1 children)

Bro looked at apples corny branding and envied it 😭🤞

[–] [email protected] 10 points 1 week ago (1 children)

As always, Microsoft is always one step behind apple.

At least apple intelligence was a little clever, its abbreviation is still "AI"

But windows intelligence? That just sounds fucking stupid. As an operating system windows is not known for its intelligence. Stupid slow, bloated, spying sack of shit software.

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