this post was submitted on 29 Jan 2024
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[–] [email protected] 141 points 10 months ago (3 children)

For the same reason I still called Alphabet - Google, and Meta - Facebook. I refuse to let large corporations just try and shake off their shitty past with a name change.

[–] [email protected] 57 points 10 months ago (2 children)

Adding Xfinity - Comcast to this list

[–] [email protected] 36 points 10 months ago (5 children)

See also:

  • Constellis Holdings, née Academi, née Xe Services, née Blackwater (mercenary group owned by right-wing politicians)
  • Altria, née Philip Morris (tobacco manufacturer)
  • CoreCivic, née Corrections Corporation of America (private prison operator)
  • Chiquita, née United Fruit Company and Cuyamel Fruit Company (overthrew the government of Honduras, among other things)
[–] [email protected] 13 points 10 months ago (1 children)

Having fallen in love with Carmen Miranda before reading La United Fruit Company stilllll sucks.

Also add Blackwater to this list. Warcrimes and looting by American plutocratic mercenaries and now their name is not obviously pronounceable. They did an amazingly good [bad for everyone but them] rename.

[–] [email protected] 6 points 10 months ago (1 children)

Also add Blackwater to this list.

They've changed names so many times I guess you missed that it was already there:

  • Constellis Holdings, née Academi, née Xe Services, née Blackwater
[–] [email protected] 2 points 10 months ago* (last edited 10 months ago) (1 children)

Oh. My. Fucking. God.

Is there a makemesuffer community (with more than 0 posts)? Because that’s where this belongs. Jesus Christ.

[–] [email protected] 2 points 10 months ago

Hi there! Looks like you linked to a Lemmy community using a URL instead of its name, which doesn't work well for people on different instances. Try fixing it like this: [email protected]

[–] [email protected] 4 points 10 months ago (1 children)

Are you a knight who says Nee?

[–] [email protected] 1 points 10 months ago (1 children)

Kinda shocked that the most hated company on Lemmy (Nеstlé) hasn’t tried their luck at this game yet

[–] [email protected] 2 points 10 months ago

I guess Nestlé isn't hated enough by the general public yet. We need to step up our game.

[–] [email protected] 1 points 10 months ago

I so very much appreciate your use of née

[–] jballs 4 points 10 months ago

Charter did the same thing with Spectrum.

[–] [email protected] 24 points 10 months ago (1 children)

I honestly think ‘X’ has more stink on it than ‘Twitter’ which is why I’ve been happy to start referring to it as ‘X’.

I don’t think continuing to call it ‘Twitter’ hurts Elon one bit.

[–] [email protected] 6 points 10 months ago

No, but it makes us feel like we're contributing to the conversation.

[–] [email protected] 22 points 10 months ago (2 children)

Didn't the Alphabet rebranding happen because boomer investors were confused about which Google stock to invest in?

[–] ricecake 46 points 10 months ago* (last edited 10 months ago) (1 children)

Theirs actually made a bit more sense. They didn't try to actually get people to use the new name, because it was a business restructure, not a "brand" restructure.

For business management purposes, it didn't make sense for a search engine company to do things like "own a car company". So they split the business units up and made things a little more organized. They ran into some name issues because the most recognizable face of the company is so strongly associated with search, and they didn't want to mess with that, so they made a new name for the top.

Companies do stuff like that all the time, but it usually doesn't raise to public attention because it doesn't happen to major brands, or hit the top level of the business.

They still label all their stuff Google, and their stock ticker is still googl.

[–] [email protected] 1 points 10 months ago (1 children)
[–] [email protected] 3 points 10 months ago

Not quite. They are pushing it a little harder. You still have the Facebook website, but their branding for other things now has Meta more front and center (i.e. Oculus Quest -> Meta Quest)

[–] [email protected] 1 points 10 months ago (2 children)

Which Google stocks are there?

[–] [email protected] 10 points 10 months ago

These are worth a fortune:

[–] [email protected] 1 points 10 months ago

GOOG and GOOGL

don’t ask me the difference, I didn’t understand in my two minutes on Wikipedia, but I’m sure there’s an article that could explain.

https://en.wikipedia.org/wiki/Alphabet_Inc.