this post was submitted on 29 Jan 2024
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[–] [email protected] 22 points 10 months ago (2 children)

Didn't the Alphabet rebranding happen because boomer investors were confused about which Google stock to invest in?

[–] ricecake 46 points 10 months ago* (last edited 10 months ago) (1 children)

Theirs actually made a bit more sense. They didn't try to actually get people to use the new name, because it was a business restructure, not a "brand" restructure.

For business management purposes, it didn't make sense for a search engine company to do things like "own a car company". So they split the business units up and made things a little more organized. They ran into some name issues because the most recognizable face of the company is so strongly associated with search, and they didn't want to mess with that, so they made a new name for the top.

Companies do stuff like that all the time, but it usually doesn't raise to public attention because it doesn't happen to major brands, or hit the top level of the business.

They still label all their stuff Google, and their stock ticker is still googl.

[–] [email protected] 1 points 10 months ago (1 children)
[–] [email protected] 3 points 10 months ago

Not quite. They are pushing it a little harder. You still have the Facebook website, but their branding for other things now has Meta more front and center (i.e. Oculus Quest -> Meta Quest)

[–] [email protected] 1 points 10 months ago (2 children)

Which Google stocks are there?

[–] [email protected] 10 points 10 months ago

These are worth a fortune:

[–] [email protected] 1 points 10 months ago

GOOG and GOOGL

don’t ask me the difference, I didn’t understand in my two minutes on Wikipedia, but I’m sure there’s an article that could explain.

https://en.wikipedia.org/wiki/Alphabet_Inc.