this post was submitted on 29 Dec 2024
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Neither does Steam. The dev can sell their game directly, provide a Steam key, or a key for any other store. No lock in, this is merely an option if the dev decides to distribute it that way.
For example, I bought Factorio a little after launch (early 2013), and later got a key for Steam when they released there in 2016. I also bought FTL around launch (2012), but I didn't have a Steam account because they didn't yet support my OS (Linux), so I didn't activate my Steam key until I made my account in late 2013. Some bundles also give you an option on how to get the game, and I've activated GOG keys instead when I already had the game on Steam.
Valve doesn't care how devs sell their game, they only take a cut made through Steam itself. There's no lock in whatsoever.
Let's read the license agreement : "Developers retain the right to sell the games through other channels." The EU court confirms that the agreement and use of geographic restriction were harmful to competition by object.