It's really just about what markets well. Come up with a catchy name and that name will stick.
The Democrats didn't go far enough accepting the Obamacare name. Obama was all 'sounds good to me, yes, I care' or something along those lines when he was asked once, but the Democrats should have officially renamed the bill to Obamacare. Because there's people who support the ACA but are against Obamacare and don't realize they're the same thing. If they'd changed the name there would only be Obamacare and a few of those people, a very slim amount, might realize that the bill thats helping them is Obamacare.
When the technology gets there, this will be amazing. I'll be able to sit down at the computer and say "make me a mystery detective RPG in the style of Sherlock Holmes but set on a cyberpunk styled city on a space station like the Citadel from Mass Effect" and I'll get just that, generated exclusively for me with a brand new story that fits the themes I asked for.
But that is gonna be a couple decades or more I expect. I dearly hope it happens quickly so I can live to see it, but it's not going to be in the next ten years, that's for damn sure.