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The major corporations will come. what then? (lemmy.world)

submitted 1 year ago by [email protected] to c/[email protected]

42 comments fedilink hide all child comments

it won't take long for big companies to come knocking, trying to take over our communities. what's the plan of action then? do we have to fear suing?

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[–] [email protected] 6 points 1 year ago* (last edited 1 year ago) (1 children)

One of the very few lessons we should probably take from tumblrs playbook but making the platform so actively hostile to corporations by dunking on them and memeing them so hard that the mere mention of lemmy sends shivers down their CEOs spines. The advertising value of tumblr post buyout literally dropped to around 1% of its worth due to the active hostility within the community to any corporate interactions.

Also what ground would they have on a lawsuit? It's federation based, if they sue one instance to it shutting down another can just pop up.

[–] [email protected] 5 points 1 year ago (1 children)

The tumblr drop in value was primarily with the NSFW ban as this was one of the main contents.

[–] [email protected] 1 points 1 year ago (1 children)

It was a mixture of both last I heard, but I could be very wrong.

[–] [email protected] 1 points 1 year ago (1 children)

If you have a link on that I would love to read upon that.

[–] [email protected] 2 points 1 year ago* (last edited 1 year ago)

https://www.wsj.com/articles/tumblr-shoots-for-a-comeback-with-users-and-advertisers-11670620304 It's hard to fully encapsulate just how hostile people were to advertisers there, but this kinda gives a glimpse of it. This quote in the article stands out specifically though as giving a bit of insight.

“Tumblr has always been a notoriously challenging place for brands to break into,” Ms. Littleton said. "