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The housing market being strong means homes are selling. Homes selling means prices rising.
I know what they mean, I just think it ought not to be used, it's a euphemism.
It's not a euphemism, you're just not the person benefiting from the strong market because you are not currently a homeowner.
It's not benefitting anyone who buys a house (me included...) to live in either, only those who will sell for a profit.
We're tying up money where it provides no value beyond the actual utility of the house (what it costs to build, maintain, the location etc).
It would be much better if that money were invested in businesses, which actually provide value to society.
Instead, we're stuck with literal decades of debt, or stupidly high rent.
It abosultely is a euphemism for the vast majority (including home owners).
It's not a euphemism because it is describing actual, literal market conditions. You won't benefit from every strong market. Business owners do not benefit from a strong labor market. Freight brokers do not benefit from a strong driver market.
Tight and loose markets are a pretty basic concept man. There's no language wizardry going on here.