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Meta given 30 days to cease using the name Threads by company that trademarked it 11 years ago
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this post was submitted on 30 Oct 2023
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you're right in almost everything
Meta has a massive amount of resources, I'm sure they can afford more lawyers than the British company. Courts tend to favor the one with most resources, so the smaller company will have a very hard time trying to make Meta to change their app's name.
Like The London Suede, whom no one, at any time has ever referred to as The London Suede
them.. Suede the band :) In the US their CD's are labeled The London Suede cause some kids out in California or some shit were called Suede first and wouldn't settle for a reasonable amount, so Suede got to keep their name in the states, never saw a penny, and when anyone on this planet mentiones Suede theyre not talking about the american kids waah waaaah
Threadstropolis.
Threads a go-go
The UK courts will be inclined to favour the UK company over an American conglomerate. They have to operate within the confines of the law but the British government really do want to show that they can actually act against these big multinationals (they need the win) so there may be quite a lot of interest in this case.
I can totally see the courts been heavily encouraged to throw the book at them as much as possible.
While you're absolutely right, there is often an element of appeasing the big US tech companies in London, given that the likes of Meta and Amazon are two of the biggest employers in the tech industry here. Pair this with the fact that we've got a large tech industry with very zero unicorns or home-grown success stories with a UK HQ, and I can see some pressure to compromise.
There's a reason why FAANG companies barely pay tax here, and it's often because the threat of packing up and going home would absolutely crush the UK tech industry.
Pretty sure the original company will accept at a certain price, they just want to put legal pressure to make it rise, which is fair.