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The blackout is starting to have a financial impact on Reddit, but we must stay dark! (www.adweek.com)

submitted 1 year ago by [email protected] to c/[email protected]

234 comments fedilink hide all child comments

If the performance weakness continues for a week or two, the agency would start recommending decreasing spend with Reddit or directing it to other platforms.

After the blackout, we will be closely monitoring user behavior on Reddit and guide clients when we can unpause,” said Freddy Dabaghi, managing director at Stagwell-backed Crispin Porter Bogusky, which has asked clients to stop campaigns, depending on their client goals.

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[–] [email protected] 35 points 1 year ago (3 children)

It's hard to stay dark when the admins can put admin-friendly mods in charge of subs.

[–] [email protected] 34 points 1 year ago

They can try but without the moderation tools at the core of the issue, the subs will be inundated with bot spam till it dies. There will never be enough admins with free time to replace all the unpaid moderators let alone their knowledge. Not to mention doing a hostile takeover of subs without any understanding of each community's values will serve only to piss off more people.

Besides cashing out a dying platform, there is no winning for Reddit if they keep this up.

[–] [email protected] 14 points 1 year ago (1 children)

That's fine let reddit shittify itself further. Whoever they replaced them with is gonna do reddit bidding that is unless they turn on reddit, regardless its not going to return reddit to its former self.

[–] [email protected] 19 points 1 year ago

The next problem are the users that refuse to move away from Reddit. I've seen comments on subreddits that re-opened that say its not a big deal to them because they use the app. I guess people love getting fucked in the ass by these corporations

[–] [email protected] 9 points 1 year ago (1 children)

They are going to use AI surely?

[–] [email protected] 6 points 1 year ago (1 children)

Is AI capable of this? My gut is that there is still too much nuance for AI to be successful, that it won't be able to adapt to changing circumstances as a subreddit community evolves for example. Are we at that point with AI technology?

[–] [email protected] 1 points 1 year ago

undefined> Are we at that point with AI technology?

I don't see why not. Lots of companies are using AI chatbots now to replace CS agents. BT just sacked 4k CS agents for AI chat bots.