Because his solution for something getting reported on more and more is to write less reports
It's like when a video game has a character with a shitty pickrate cause their kit is no fun and they make an event and tie a bunch of content to them instead of making them fun. Later they're like look! You liked so and so all along! Oblivious to the fact they fudged their own damn numbers
Now these are the AI headlines I dreamed of so many years ago