News
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If that was the case, why are they showing tasty burgers? And not like puppies or boobs or something that will engage more people?
If everyone knows what's on the screen is not their real food, why does it look suspiciously like their real food only tastier?
I mean, they often do?
Take TV advertisements for the food, there's often a mascot, actors and other props.
Or look at the menu for a milk shake, you only get a pink or beige or brown liquid, but the menu shows a chocolate bar, fruits or whatever. Nothing you can actually find in the food you then receive.
In 9 out of 10 cases the menu and ads are highly polished up and don't look like a photo of the real thing.
But they do. They show something that is close to the real thing, but not the real thing. The whole purpose is to deceive.
You're missing the point. In an ad for a burger, why do they put a burger on the screen? Not the burger you'll actually get, but one that's similar but tastier looking.