this post was submitted on 05 Oct 2023
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[–] [email protected] 48 points 1 year ago (6 children)

Doesn't Google pay billions to Apple for the top spot? Why would they want to lose that stream of free cash?

[–] [email protected] 36 points 1 year ago (1 children)

If the goodwill they garner from that makes APPL go up because it matches the privacy expectation they are branding themselves with, they might be making even more money anyway.

[–] [email protected] 13 points 1 year ago (1 children)

Exactly. They are trying to win the privacy game, so a small sacrifice now could turn to be quite profitable.

[–] [email protected] 18 points 1 year ago (1 children)
[–] [email protected] 7 points 1 year ago (1 children)

Partially, but also partially it's legit. I generally don't have much positive to say about Apple, but they make pretty things and the privacy is generally better than most.

Of course, you pay through the nose for it.

[–] r_se_random 13 points 1 year ago (1 children)

It's not privacy but exclusivity of data collection to apple

[–] [email protected] 3 points 1 year ago (1 children)

I believe they've been externally audited before, but I'm not positive.

[–] [email protected] 4 points 1 year ago (1 children)

Audited for what? And I don't think they have.

[–] [email protected] 3 points 1 year ago

Audited for what telemetry is transmitted from an iPhone or Mac during use, what information is possible to harvest by a third party app, and whether or not purpose-made experimental data is made available to advertisers.

It looks like no official (that is, authorized by Apple) audits have been done, at least that I can see. But privacy research firms have done it, and the consensus appears to be that Apple is not great, but better than Google, Amazon, and Facebook. For what it's worth.

[–] [email protected] 31 points 1 year ago* (last edited 1 year ago)

To harm a competitors stock prices more than they are paying out

[–] [email protected] 13 points 1 year ago (2 children)

Could be that Apple will acquire DuckDuckGo. A little hasty to presume it I suppose, but Apple has to wonder how much money they are leaving on the table by taking Google’s payments. If Google will pay them more than $9 billion/year just to be default—what does that say about how profitable Apple’s absolutely huge and locked-in base can be?

[–] [email protected] 11 points 1 year ago (1 children)

Could apple be using the press as part of their bargaining strategy with google over the default search engine fee?

[–] [email protected] 2 points 1 year ago
[–] [email protected] 3 points 1 year ago (3 children)

How is Apple going to monetize DuckDuckGo to make up for that $9 billion, without compromising their other efforts w/r/t user and data privacy?

[–] [email protected] 13 points 1 year ago (1 children)

How much do they monetize Apple Maps for? Sometimes companies just buy something to be a service supporting the thing they actually sell.

[–] [email protected] -3 points 1 year ago (1 children)

Rhey are going to sell ads on Apple maps.

[–] [email protected] 4 points 1 year ago* (last edited 1 year ago)

Source?

Edit: I googled it. There is no source, basically just a guy claiming that would be logical for them to do but his timeframe is already proven wrong and Apple hasn’t announced anything.

[–] [email protected] 0 points 1 year ago

efforts

I think the appropriate word here is marketing. There's no real privacy in an Apple device.

[–] [email protected] -1 points 1 year ago

What data privacy?

[–] [email protected] 12 points 1 year ago

A Washington post article I was reading yesterday said google pays apple $19 billion this year to be the default browser on iPhones.

[–] [email protected] 11 points 1 year ago

There is a big anti trust case against Google right now and this arrangement with apple is one of the topics of interest. If Google loses they could be forced to stop paying.

[–] [email protected] 6 points 1 year ago (1 children)

Who says they're not negotiating a larger stream of cash?

[–] [email protected] 3 points 1 year ago (1 children)
[–] [email protected] 5 points 1 year ago (1 children)

No, with Google. If Google pay Apple more, they might be more willing to overlook the reasons they're looking to switch.

[–] [email protected] 3 points 1 year ago (1 children)

This whole thing is just negotiation theater. Apple never intents to switch.

[–] [email protected] 1 points 1 year ago

Yes exactly. They just want to adjust the price.