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Inherently all brands care about profit as they need money to function but I get what you mean.
I'm generally not one for brand loyalty but if you need a motorcycle you really can't go wrong with any Yamaha and if you need a knife Benchmade has been unbelievably good to me even when I send it ones with snapped off tips years after purchase to get repaired/replaced.
Needing money to function isn't profit, those are operating costs... Profit is the money leftover after all costs to make and manufacture something has been paid.
For the prices Benchmade is asking for their wares they better damn well have a great after sales lol
I'm not in the US though so paying that much extra for a warranty that they'll most likely not cover is moot personally
Agree on Yamaha bikes though. They are aplenty here in my country along with Honda. Can go anywhere to get parts and repairs
Yeah that's fair. Benchmade is definitely only worth it if you live in the US....
I was gonna say all the Japanese bikes are worth it (and they mostly are) but I have ran into some stinkers from Kawasaki and Suzuki in my life very rarely though. Honda has never done anything wrong to me I just don't really care for red lol
All publicly traded brands...
Believe it or not even private ones still need to to make money to keep working. Granted they aren't trying to also make extra money to keep investors happy.
All brands and businesses are trying to make money. The question is are they also trying to buy a third yatch or are they just happy with being able to give all their employees a good raise and Christmas bonus every year.
But only publicly traded ones will trade the brand recognition they've built for short term profits...
Investors care about quarterly growth, which literally cannot keep constantly increasing.
A private company could have a flat dollar goal for yearly profit. And not give a shit if that number goes up 100k a year at the detriment to long term profits
I thought that didn't need explaining, but I can admit when I'm wrong.