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Reddit is profitable for the first time ever, with nearly 100 million daily users
(www.theverge.com)
this post was submitted on 29 Oct 2024
49 points (79.5% liked)
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Hard to say isn't it? If 100 users join and 80 leave you assume they are up 20 users. If the number of bot accounts that joined was 30 of those, they actually lost 10 users, and advertisements are selling more ads to computers than people. Unless we can separate real accounts from fake ones... It's all useless information
Doesn't matter to reddit as long as the advertisers still pay them though
It will matter to Reddit in rhe long run if advertisers notice they aren't getting as many clicks on their ads from Reddit as their metrics say they should be getting and then pull their ads off the platform and/or sue Reddit for falsifying metrics.