I've said this before: Randy Pitchford isn't very smart.

So, people who would have no interest in seeing the world of Borederlands adapted to a new medium?

"Hey guys, wanna buy my new Indiana Jones game? It's meant for people who don't like Indiana Jones, or games for that matter.. What no? Why not"

(Note: The new Jones game actually looks good, it was just the first IP to come to mind)

These people do realize that the Mario movie had an entire segment dedicated to Mario Kart, which is like.. the most popular Switch Game right? And the Sonic movies stayed true to the characters and had tons of little easter eggs for Sonic fans, even had some comic book tie-ins for the movie?

Just saying, when you cater to fans, fans will buy a product and show it to their friends and family saying "Oh hey, you know I'm a big fan of X. Well this is a good entry point for it if you wanna see what it's like."

Seriously I got a friend of mine who "Was too old for video games when Sonic came out" but had "Seen some fanart here and there he enjoyed" (I'm a furry, inter-generational friendships are kinda normal in that fanbase), but he saw the Sonic movie on my recommendation and it had him asking me for recommendations.. Before I knew it he had purchased Sonic Adventure DX on Steam to learn more about Tails and Knuckles' characters to get ready for the second movie, and Sonic Generations as well to get a quick run through of the hedgehog's history in general.

This man is a Catholic dad who's always busy with work, his kid, and his faith, but he found the time to love that Hedgehog, because they made a good movie that catered to fans. (Yes, Christians can be furries, the Christian Fur demographic is actually pretty big. Fun story, the fanart he'd been talking about was a comic about Tails becoming a Priest and later trying to help Sonic stave off Chili Dogs for Lent)

What I'm saying is, if you're good to your fans, they'll be good to you, and if people see a happy crowd they'll want to join that happy crowd. Love makes the world go rounder than money does, and as a chubby chaser I do like round things... I forgot the point I was making as now I just have the Queen song "Fat-Bottomed Girls" stuck in my head.