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Activision Blizzard released a 25 page white page document with an A/B test from early 2024 where they kept loosening the constraints of SBMM and monitored retention and turns out everyone hated it. (www.activision.com)

submitted 4 months ago by nanoUFO to c/games

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[–] Pika 7 points 4 months ago* (last edited 4 months ago)

I don't like playing without a SBMM system, when I was young and could pour hours on end into a game it was fun, but nowadays I would love to just play with others who can't dedicate half the day playing. My time is limited already, I don't see enjoyment spending it getting stomped by people who have more free time then me. Thats a BIG reason why I stopped playing COD and switched over to more casual style games

this is also likely why it seems you play a lot better when party'ing as a group that takes up half to most of a team, because the game has a harder time matching you against others as it can't balance the teams because it can't split the party