News and Discussions about Reddit
Welcome to !reddit. This is a community for all news and discussions about Reddit.
The rules for posting and commenting, besides the rules defined here for lemmy.world, are as follows:
Rules
Rule 1- No brigading.
**You may not encourage brigading any communities or subreddits in any way. **
YSKs are about self-improvement on how to do things.
Rule 2- No illegal or NSFW or gore content.
**No illegal or NSFW or gore content. **
Rule 3- Do not seek mental, medical and professional help here.
Do not seek mental, medical and professional help here. Breaking this rule will not get you or your post removed, but it will put you at risk, and possibly in danger.
Rule 4- No self promotion or upvote-farming of any kind.
That's it.
Rule 5- No baiting or sealioning or promoting an agenda.
Posts and comments which, instead of being of an innocuous nature, are specifically intended (based on reports and in the opinion of our crack moderation team) to bait users into ideological wars on charged political topics will be removed and the authors warned - or banned - depending on severity.
Rule 6- Regarding META posts.
Provided it is about the community itself, you may post non-Reddit posts using the [META] tag on your post title.
Rule 7- You can't harass or disturb other members.
If you vocally harass or discriminate against any individual member, you will be removed.
Likewise, if you are a member, sympathiser or a resemblant of a movement that is known to largely hate, mock, discriminate against, and/or want to take lives of a group of people, and you were provably vocal about your hate, then you will be banned on sight.
Rule 8- All comments should try to stay relevant to their parent content.
Rule 9- Reposts from other platforms are not allowed.
Let everyone have their own content.
:::spoiler Rule 10- Majority of bots aren't allowed to participate here.
view the rest of the comments
What happened to them being so desperate to make money that they'd charge third party all devs $20 million a year for API access? Surely removing ways to give them money won't help that situation, right?
I know the API thing was all about control and not the actual money, but they're just being so blatant about not giving a fuck about the site or the users. What a dreadful company.
As an advertiser, I suspect they're trying to give us more groups of people to target. Ads are expensive, and generate a lot more money than Reddit gold
I have a serious question for you, if you have a moment. Do advertisers have any way of knowing what percentage of the views they're paying for are actual humans, and what are bots?
Because it seems to me that this is an excellent scam on a corporate level: Reddit ditches users and mods in favor of bots interacting with bots, the number of accounts and views don't dip dramatically, and Reddit, Inc. continues to pull in all that sweet advertising revenue because there's no way for advertisers to know the difference for sure, or the ratio of bot to humans on the site or in a sub with any kind of precision.
I'd appreciate your thoughts on this, because I've been pondering this for a while but do not have any knowledge of advertising metrics, or what would stop a dishonest/bad-faith board like Reddit's from doing this to some degree just because they can.
Not an advertiser but they generally know % of views ("impressions") to clicks (called click through rate) and percentage of clicks that turn into sales (called conversion rate).
For that reason, I don't think they're trying to get rid of human users completely, just the "troublemakers".
I think they want to lead the "silent majority" users into a bot advertorial content hellscape where they control all the levers of power and everything is for sale.
Thank you, I think you're right. Interesting you mentioned click thru rate though, because another commenting advertiser here on Lemmy noticing weird shit with Reddit lately brought that up, saying his click through rate was good but then when he looked into there were many immediate abandons, and someone else explained that's because people were getting tricked by the ads that look like posts and immediately backing out once clicked.
I'd be happy to find the comment for you but I have no idea how to find shit here yet, lol. I'll look; if I find it I'll edit this comment with a link.
EDITED TO ADD I think this is it: https://lemmy.world/comment/644214 (see the other posts by the same guy also if you're interested, like this one https://lemmy.world/comment/652045 and https://lemmy.world/post/837198)
So basically Reddit sucks at ads too 😂
Yup, I can echo what that commenter said. The bounce rate (when someone clicks on your ad) is atrocious, and there is extremely high competition for getting ads to US/Canada/Australia/other high income countries, which drives up the price further.
I only advertise on Reddit because I have a really great discount, but even then it sucks and always has.