i saw a comment on hackernews about how chatgpt and LLMs really caused reddit's recent changes and conflicts. and that made sense to a degree. the regular user is perpetually online and i guess big tech is all about grabbing users' limited attention at this point.
this post was submitted on 02 Jul 2023
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It's because the 2024 election is coming up.
Chatgpt is using up all their resources and inflating viewership by logging into these sites millions of times. And ad companies are mad that they can't catch eyeballs anymore so they are pressuring social media giants to search for alternative income
Just my headcannon
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Money.
My guess is their calculations are that they're not necessarily being unfavourable to their more casual users. Which are probably the majority. People who have digested the idea of ads, don't create content and casually scroll around for a laugh or for some biased news and surface level discussions probably don't feel that much has changed.
Turns out hiring thousands of people and hosting tons of data gets expensive, especially as your customers (advertisers) stop spending as much on your product. After a decade of cheap money being thrown at them by investors to grow grow grow, interest rates has made new debt far more expensive and the need to turn a profit is here. On top of this, their primary source of revenue has shrunk as most companies cut back on their advertising budgets, again because money has gotten tighter now very quickly.