Google Pixel

The Google Pixel Fold, Google's $1,800 folding smartphone, has already seen some devices breaking after just a couple of days of use. While broken foldable phones were to be expected given the new technology, the key issue will be how Google handles warranty claims and customer support for broken Pixel Folds. Google is known for poor customer support and in one case, reportedly shipped a replacement device to the wrong address. For the Pixel Fold to succeed, Google will need to improve its customer support for issues with the folding phone, more so than for other Pixel devices. In summary, broken Pixel Folds were inevitable, but Google's customer service and warranty process will determine the success of this new folding smartphone.