this post was submitted on 26 Aug 2024
71 points (98.6% liked)

Vintage and Retro Ads, Promos, Fliers, Etc.

622 readers
1 users here now

For sharing images of vintage magazine ads, fliers, promos, etc.

We're going to play it pretty loose with timeframe here so please don't get offended anyone :)

founded 6 months ago
MODERATORS
can
 
top 23 comments
sorted by: hot top controversial new old
[–] [email protected] 24 points 2 months ago (2 children)

That’s $8.40 in inflation adjusted dollars.

That meal would be at least $12-$15 at most places these days

[–] [email protected] 12 points 2 months ago* (last edited 2 months ago) (2 children)

Definitely agree with you, but I went to their website to confirm. Special price for baskets this summer is 8.99. Big boy platter is 10.50. So, not as egregious as I would've thought

[–] [email protected] 9 points 2 months ago

Ok, not AS egregious. I’m mostly surprised that there are still Big Boy’s. Now, I wonder about Howard Johnson’s and Ponderosa.

[–] [email protected] 4 points 2 months ago

Honestly, that seems pretty damn good these days. A Big Mac meal near me is around $14-15 and a Big Boy is so much better.

[–] letme_meowmeow 6 points 2 months ago

You forgot to add "corpo greed" when calculate inflation .

[–] [email protected] 10 points 2 months ago (2 children)

I haven't had a Big Boy burger since leaving the Midwest almost ten years ago. They put the Big Mac to shame.

Too bad there isn't a Big Boy's here, if they're even still around.

[–] [email protected] 3 points 2 months ago* (last edited 2 months ago) (1 children)

What’s up with the “big boy” lingo? I’m from the Midwest originally but I’d never seen it used until I moved to LA.

Your comment perplexed me enough that now I have to ask.

[–] [email protected] 3 points 2 months ago (1 children)

It's a chain restaurant that was founded in Glendale, CA and is headquartered in Warren, MI.

Most of them are gone now.

[–] [email protected] 2 points 2 months ago* (last edited 2 months ago) (1 children)

I must be confused because I see various places all with Big Boy in their name. I probably need to simply search the web for more information.

Edit:

[–] [email protected] 2 points 2 months ago* (last edited 2 months ago)

If you like the Big Mac, give it a shot. Even if it doesn't have the iconic Big Boy mascot out front, you'll probably at least see the checkers.

It's just a classic diner style brand of good old American food.

[–] [email protected] 1 points 2 months ago

They’re still around

[–] [email protected] 8 points 2 months ago (2 children)

I remember going out in the 80s as a family of four and the bill averaging around $20-25 total. I miss that. It's nearly or over $100 to take my family out to eat now.

[–] [email protected] 9 points 2 months ago (4 children)

Something I like to consider, how different is your salary today compared to one from then? Do you, technically, make 4x as much now vs an 80s wage, in line with the 4x cost increase?

Naturally, it’s still not going to be a great answer either, but I’ve learned to take things with a grain of salt and instead of comparing dollar costs from then and now, get a wage from the same time and convert it all to working hours.

Example, my gramps liked to talk about 10 cent cheeseburgers at a time when they were a dollar. He also used to make about a dollar an hour compared to my $8/hr at the time. Yes, that means it’s not equal inflation between wage and cost(that’s the real problem), but at the same time they are both up and cheeseburgers were not as drastically more expensive than they used to be.

Unless you want to rope quality into this then it’s just depressing...

What I’m saying is, dollar for dollar, everyone gets hooked on seeing a platter meal so much cheaper than today and despairs. They forget the guy buying it also made near ten times less than you do at the time.

TL;DR: My understanding: While not equal and unfortunately drifting apart, costs and wages both inflate. Weren’t wages almost as low as that food price at the time?

[–] [email protected] 9 points 2 months ago

In 1988 I was a single mom without child support. I had no help and no generational wealth. I went to free (except for books) community college in the mornings, then rushed to my M-F bartender job from 11:00 am to 5:00 pm. at a tiny establishment frequented by construction workers.

Working 30 hours a week, I paid for a 2 bedroom/2 bath spacious apartment in a beautiful area with pool and a view. Utilities and bills were as much as rent, and childcare alone took as much as all expenses. I still had what would amount to $560 in today’s dollars PER WEEK for clothes, vacations, entertainment.

We often went to Disneyland. We flew around for holidays. We wore the nicest clothes and I threw big parties.

What’s going on right now - what young people are trying to deal with - is fucking criminal. Everyone should be able to live in comfort with disposable income the same way people did 36 years ago. No “well inflation” or “but wages” excuses.

[–] booly 8 points 2 months ago

When you look through old ads and feed them into an inflation calculator, a few things become obvious:

  • Housing has gotten expensive much faster than inflation.
  • College tuition has gotten expensive much faster than inflation.
  • Food went up slightly slower than inflation for most of the last few decades, but caught up in the last 4 years to close that gap.
  • Cars have gone up slightly slower than general inflation, but the bottom of the new market has essentially disappeared, replaced with the fact that used cars last a lot longer. In terms of cost to drive a particular distance, the price of fuel going up slower than inflation and efficiency going up over the years has made it so that transportation costs per mile are cheaper than they used to be.
  • Furniture and apparel have gone up much slower than inflation, and are comparatively cheap compared to 50 years ago.
  • Electronics, audio/visual equipment, communications equipment, etc., have gotten much, much cheaper over time, when adjusted for inflation.

So we're in a weird place where the average monthly rent costs like 10 big screen TVs, where you can video call people on the other side of the world using a device that costs like 10-20 hours of unskilled wages, but where a semester of university at a state school costs 1000 hours worth of wages.

The ratios are all messed up.

[–] [email protected] 6 points 2 months ago* (last edited 2 months ago)

Oh for sure.

I was just a kid, so my income was $0, and I was not involved in the family finances enough to know what my dad was bringing home.

Sure seems like it took 40 years for that burger platter to go from $2 to $5, and only 5 years to go from $5 to $15.

[–] [email protected] -5 points 2 months ago

My dudes really out here talking about the phenomenon of inflation as if it’s some brilliant discovery they just worked out

We know, dude.

[–] Reverendender 1 points 2 months ago

Hit up Al-Macs diner if you’re ever in Fall River, MA

[–] [email protected] 3 points 2 months ago

I still have my Big Boy comics.

[–] [email protected] 3 points 2 months ago

Kip's Big Boy - The inspiration for Ted Cruz's look, grease and all!

[–] [email protected] 2 points 2 months ago (2 children)

I feel like restaurants faced a huge uphill battle advertising in black and white. It looks atrocious. 🤢

[–] [email protected] 2 points 2 months ago

Not really. That was as good as it got back then and was way more impressive than seeing 640x480 these days buckaroo!

[–] [email protected] 1 points 2 months ago

It's not as if people could afford colour food back then anyway.