this post was submitted on 10 Jul 2023
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Technology
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I thought it obvious its a scam. The whole online ad market system is a least-effort per dollar system, automated and with everyone deflecting responsibility for what content they force on users. And the whole "internet today wouldn't work without ads, so we have to accept it" propaganda. It isn't designed with honesty in mind. Or user safety.
Im not against advertising. Im just against these mass-advertising systems. Worst thing that has happened to the web.
Yeah, if you look at the backend re: things like Apple blocking tracking data it’s clear marketing can very much exist without a ton of metrics. You just have to be creative with the advertising. It also helps to be solid on the content and placement, ie where people are receptive to messaging.
The only thing I see social doing well is amplifying messages via cheerleaders and providing a channel for servicing the external client.