this post was submitted on 18 Jan 2024
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I can't for the life of me find it now, but the gif was introduced with an image that contained in its metadata a statement that "it's pronounced jif". You can still find it somewhere and open it in notepad and read it for yourself.
I believe it also said "choosy moms choose gif."
EDIT: It was "choosy devs choose gif."
https://web.archive.org/web/20211129035402/https://www.theatlantic.com/technology/archive/2011/02/tech-etymology-animated-gif/70504/
No way, that’s awesome to learn. I will have to try and find it and see.