this post was submitted on 01 Jan 2024
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Spreading rumors of price hikes, to justify later price hikes and quell customer outrage over it.
Capitalism 101.
They all cut way back on manufacturing last year due to the price drops from significantly reduced demand. So it's 100% expected that prices will go up because they've created a reduced supply.
It’s like there is a SSD OPEC.
There's an unofficial open for everything these days, food, medicine, computer components, etc... there's a handful of companies that corner the market for everything now and they all are perfectly happy matching supply and pricing.
so they are treating computer parts like diamonds now? Faking supply shortages to increase demand, therefore prices?
Capitalism is so efficient.
The graphics card market the last few years has really shown how much money there is to be made doing that. If they all reduce supply together or there simply isn't anyone setup to compete with them, they can make a killing.
They're reducing supply because they can't make any money with this supply/demand mismatch, Micron for example didn't have a single profitable quarter and lost something like $6B total over the course of 2023
The only reason SSD prices have been this low is because we've been paying less than the cost to produce them as they try to recoup some of their losses and shed inventory
I think they're underestimating how long reduced demand can continue... Especially when they make things even less affordable.
Yep pure market manipulation
Butter the bun before the bake