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Kendrick Lamar's company just dropped a limited-edition 'dumb' phone. It's already sold out. (www.businessinsider.com)

submitted 10 months ago by [email protected] to c/[email protected]

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Kendrick Lamar enters the tech space with a collaboration on the Light Phone 2. Light phones offer minimalistic experiences without apps or color.

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[–] [email protected] 4 points 10 months ago (1 children)

Make 100,000 of that phone and it will cost a lot closer to £15.

The bulk discounts on components and the PCB itself are pretty huge once you get up into the 10,000 qty. I've never had that pleasure. Only thing I've been involved with was a few hundred units.

Do a run in the 100k range and I imagine you're calling chip makers directly and making some insane deals.

But at only 250 units your PCB and expensive components like display and shell will still be quite expensive.

[–] [email protected] 4 points 10 months ago* (last edited 10 months ago) (1 children)

This is a Litephone 2 with a logo etched on the back. I don't know their overall numbers, but it's not just the 250 for this marketing gimmick.

[–] [email protected] 3 points 10 months ago

Ok, didn't realize that. Knowing this, now, it sounds super stupid lol