this post was submitted on 22 Oct 2023
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Please, help us to better understand how we can effectively funnel reddit users into Lemmy across all demographics, leveraging the average Lemmings advantages like expertise in automation, ai and bots?

What tactics/strategies do you propose? Can we automate the process? Can we somehow add ai to make it more fashionable?

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[–] [email protected] 9 points 1 year ago (1 children)

I see marketing via AI tools and bots unethical. Many things can be done via conventional marketing.

  1. Contact content creators (especially oriented towards Linux and Free software, like TheLinuxExperiment or DistroTube, or some gaming channels, as well) to create communities of their channels on Lemmy.
  2. Somehow reduce content about world news and politics. Many people go to the Internet to step aside from the real world events.

Also, majority of Reddit users are teenagers. The older generation of Reddit has fled away. We must think twice what target audience we want to bring in. I don't want Lemmy to become a place where alt-wing anti-establishment political leaders bait naïve teenagers and take them into the rabbit hole (aka scenario described in The Social Dilemma).

[–] [email protected] 0 points 1 year ago

Maybe we should establish marketing funds that people can donate to. Then use those funds to run ad campaings to promote Lemmy and get people to join. We could even decide where to advertise like only on hackathons or IT conferences or other select avenues.