this post was submitted on 12 Oct 2023
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Yep. It's all about helping people transition. So much of American food culture is centered around burgers, steak, BBQ, etc. It's really hard to just drop all of that on a dime, even if you want to. These products help people with that mental itch.
It's not just culture, or itch, or whatever.
I just love the taste of meat! My body craves for it. But if I can keep that delicious flavour in my plate without killing an animal, that's great!