this post was submitted on 09 Aug 2023
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I'm so annoyed we're here 25 years from Google's founding, catering to them with the euphemism "SEO" rather than doing what's best for the web and for humanity and expecting Google, the Search Engine company, to improve its capacity to search optimally.
Relevant song.
Honestly, Google's decrease in quality feels very noticeable to me. It's not just Google itself but it's across their services. They're making the user experience worse, and promoting irrelevant, mass-produced garbage. On occasion when I've been looking for something non-technical and niche, I've been taken to random machine-translated websites that just seem entirely AI generated.
This is a great example.. A friend of mine was contemplating getting a sugar glider (swedish: Korthuvad flygpungekorre, or just flygekorre) and I got curious about what they're like as pets. So I Googled it and got the above result. It is poppycock! Almost entirely nonsensical!
This type of content has gotten "better" since the release of better language models, but whenever you bump into an article that's written by a machine, it's always so very obvious, because they have a tendency to just meander and not really say anything of substance at all. A prime example being this article about World of Warcraft players being excited about "glorbo", archive.org link.
That sexy sugar glider tho... 🤣
Thinking back it's not the most accurate translation.
"Snygg" doesn't have a great equivalent in English. You can call people "snygg" and it's somewhere between handsome and sexy, but it's not gendered at all. Men and women can both be "snygga." Clothes or objects with an aesthetic appeal (like photos or paintings) can also be "snygga" and something can be "snyggt" done. I don't think you can use the word with animals though, like if you call a dog "snygg" it sounds wrong.
How does one pronounce “snygga”?
Hahaha. It does look a bit like the N word doesn't it? The "sn" is about what you'd expect, like in "snail". To make the Y sound, start of with making an "e" sound, like in "easter" or "eating", and while making that sound, make an "o" shape with your mouth, like you're saying "oh", then you get a rough approximation of the "Y" sound. It's a rather nasal sound!
The "gga" is about what you'd expect too. Avoiding the obvious n-word, think "gold digga" instead, no rhotic vowel like in "digger" but "digga."
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There's your problem- Google isn't a search engine company, it's an analytics company that uses searches to generate data to sell to advertisers. Think about this: what are the goals for a "good" search engine? Results that are:
Fast- get users to their results as soon as possible.
Accurate- get results that users want to see, and minimize what they don't.
Immediately, it becomes apparent that the goals of a "good" search engine are literally the exact opposite of the goals of a "good" advertiser:
The faster users leave a search page, the less time they spend looking at ads which advertisers are paying to show.
Users want to see what they are searching for, which is probably not what's being advertised.
Advertisers want to maximize the amount of time you spend looking at their ads- in other words, advertisers want you to look at content they want you to see for as long as possible.
Given that, is it likely that Google will ever "improve"?
I'll have to look into this and strongly consider it.
Enshitification has reached google search too :(((
I don’t even think Google is always the driving force behind these. Once someone found out how to game the engine it was over.