this post was submitted on 22 Mar 2025
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Exactly this. I work in the games industry as well and even big studios are falling over themselves NOT to release anywhere near GTA6.
Nobody believes there won't be people playing other games at that time. But it's going to dominate the media cycle for a month, especially if it is either better or worse than fans hope. And the reality is that many, many people have limited gaming budgets. If you've only got $100 to spend, GTA6 is very likely to be the default pick at that time.
It's a behemoth in terms of grabbing attention from both the media and players. All the best laid plans for a successful release can be completely derailed by a game like GTA6.