Really, I don't get the appeal, that's the weirdest thing about this. If this was an article about impractical and irresponsible racing cars getting popular and the objection was that they consume too much fuel, they drive too fast increasing safety risks and they only have 2 seats meaning less people moved per car, I'd lament the trend in the same way, but it'd be a story of how we tragically can't stop ourselves from stupid but understandable excess. It's easy to understand for example why obesity is hard to combat because at a basic level and all other nuance aside, generally, we like eating, and typically the foods that most lead to obesity are easily the most liked by people in general too.

But these fucking American truck things are bad for all the same anti social reasons as a sports car might be and more but they're also not appealing in the slightest, they look awful, they don't go fast and all the dubious "utility" value, even taken at its word, is such a weird thing to try to appeal to the masses with. Selling things like this to people who don't need them used to rely on a kind of "sex appeal", if it was a sports car your customer might never be able to actually drive it as fast as it can go but the idea that they theoretically could is sexy and it has those lines designed to feel like it goes fast, who the fuck thinks "ooh I could fit so much lumber in that thing" and gets a weak at the knees? It sounds about as exciting as selling something on fuel efficiency isn't. Somehow though, not only Americans apparently, but like everyone wants these things? I am baffled. Did we all go to some mass brain washing event and I slept in that day? What is this?