this post was submitted on 21 Aug 2024
175 points (96.8% liked)
Not The Onion
12203 readers
469 users here now
Welcome
We're not The Onion! Not affiliated with them in any way! Not operated by them in any way! All the news here is real!
The Rules
Posts must be:
- Links to news stories from...
- ...credible sources, with...
- ...their original headlines, that...
- ...would make people who see the headline think, “That has got to be a story from The Onion, America’s Finest News Source.”
Comments must abide by the server rules for Lemmy.world and generally abstain from trollish, bigoted, or otherwise disruptive behavior that makes this community less fun for everyone.
And that’s basically it!
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
ACLU on biometrics
Forbes on IoT devices
ArsTech on facial rec. retailers love to blame everything they fucking can on shoplifters. it's a great excuse.
Walmart bragging about it in their online space. Sure, that's online. But Walmart has had the ability to track everything you do in the store for literal decades, and has actively developed AI facial recog (and lets be honest, other related biometrics). If you think the online data is valuable... then you gotta wonder about the physical end of it to.
And it's incredibly valuable as IoT tags start pushing you advertisements, and all those smart shelves they're installing are tracking where you look as they flash their cheery little adverts that are crafted with the advice and input of a small army of neuroscientistis. oh. that sounds ridiculous bullshit doesn't it? Actually, the field is now it's own field called 'neuromarketing'. the IoT shelves, the security systems tracking customers providing near-real-time feedback on those things all require a massive database.
What's really disgusting is that they will cheerfully lie to you and tell you its to make your experience better.. (if that's even true at all, it's because they want the spare change they didn't get.)
Fuck yes. Thank you.