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As the open social web grows, a new nonprofit looks to expand the 'fediverse' (techcrunch.com)

submitted 1 month ago by [email protected] to c/[email protected]

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A new project launching today aims to capitalize on the momentum seen within the fediverse, also known as the open social web, which describes interconnected social networking services powered by the ActivityPub protocol. Co-founded by the co-author and current editor of ActivityPub, Evan Prodromou, a new nonprofit organization called the Social Web Foundation will focus on expanding the fediverse, improving ActivityPub and the user experience, informing policymakers, and educating people about the fediverse and how they can participate.

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[–] [email protected] 39 points 1 month ago (1 children)

“The fact that Threads has joined the space has made it really interesting for other companies,” Prodromou says. “Threads is bringing a really big audience, as well as big names — like @POTUS is on the fediverse … So that makes this process a lot more interesting for other organizations — both for publishers who want to reach those audiences, as well as for existing social networks who want to have those influencers and celebrities available to their users.”

So this is just about piggy-backing on Threads, not any real support for the principles of open software.

[–] [email protected] 16 points 1 month ago (1 children)

That's the most famous ActivityPub social just because people don't know what federation is and that Threads implements it (disabled by default).

All IRL people who know Threads whom I asked what made Threads different from Twitter didn't know about this feature.

[–] [email protected] 17 points 1 month ago (2 children)

It's like people can't get interested in anything unless it has the Big Tech stamp of approval. 🙄

[–] [email protected] 11 points 1 month ago* (last edited 1 month ago) (1 children)

It's just about marketing. People don't know about what they don't hear about, and the wealthier companies can make sure people hear about them. There's no budget for that with regular Fediverse sites.

[–] [email protected] 1 points 1 month ago

People don’t know about what they don’t hear about

Some people take the initiative to learn things on their own though. I suppose we're not their target audience however.

[–] [email protected] 8 points 1 month ago

In their favor I can say that none of them are tech savvy and they got to know Threads just because Meta put Threads links and icons all over Instagram (which those people use).

[–] [email protected] 5 points 1 month ago

Just Like Mozilla and Google. 🤔

[–] [email protected] 3 points 1 month ago

I'm really surprised servers have not started by default limiting and/or vetting who can federate with them. I know many Lemmy instances block many other instances from federating with them, but only after learning about what a lot of their content is. To me this practice kinda creates a very fragmented "which wind would you like to piss into" problem.