this post was submitted on 01 Apr 2024
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The Mixxx Board of Directors in pleased to announce plans to acquire the AlphaTheta Corporation (formerly known as Pioneer DJ), Serato Audio Research Ltd. and Native Instruments.

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[–] [email protected] 15 points 4 months ago

I already wondered for long time why they don't just buy PioneerDj, the biggest DJ brand ever, with all the money you earn with a free open source project ;)

[–] [email protected] 14 points 4 months ago

Almost got me there haha

[–] [email protected] 6 points 4 months ago (1 children)

TIL: Pioneer DJ is no longer Pioneer..

[–] [email protected] 1 points 4 months ago (1 children)

I think it still belongs to them, but they rebranded to AlphaTheta

[–] [email protected] 1 points 4 months ago (1 children)

Not according to Wiki. It's owned by Noritsu.

[–] [email protected] 3 points 4 months ago (1 children)

Seems like you're right: "In 2020 Pioneer DJ's parent company's name was changed to AlphaTheta Corporation. In March of that year KKR and Pioneer Corporation sold their respective stakes in AlphaTheta Corporation to Japanese holding company Noritsu" (Source)

[–] [email protected] 3 points 4 months ago

At least it's not a hedge fund. 🥹

[–] [email protected] 5 points 4 months ago

you fools :)

[–] [email protected] 4 points 4 months ago

So glad my £10 donation could help make this happen!!

[–] [email protected] 4 points 4 months ago

Damn, I got suckered in too that one.

"Sweet! All the functions on my deck will work soon..."