this post was submitted on 28 Dec 2023
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Yep.
Like lots of "disruptions" it was just getting ahead of regulations and lobbying to prevent/stall them.
3rd party streaming providers and ending exclusivity contracts would fix streaming overnight, and studios would still make an insane amount of money.
Not many people are going to sign up for a 7th streaming service to watch The Office, but millions of people would have it on if only for background noise.
Have the streaming service pay studios per hour watched.
It's up to the streamer to balance how much they charge consumers and how much they pay studios to remain profitable.