this post was submitted on 07 Nov 2023
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There was an argument that marketing is the ultimate example of creating value without using raw resources by making an existing item more valuable.
Marketing takes human labor at the bare minimum.
It also consumes human labor when people absorb the marketing. This is an externality not accounted for in the cost of marketing, it is large, and it makes resources unavailable for more productive tasks.
Marketing is the distribution of information. Its value is not just a trick or something. You can argue we're over valuing it, but it's definitely extremely valuable.