this post was submitted on 29 Jun 2023
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With apps like Mlem on iOS, we are getting very close to an Apollo+Reddit experience. How can Reddit successfully monetize what are basically just forums? What makes it special anymore ? (lemmy.world)
submitted 1 year ago by [email protected] to c/[email protected]
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[–] [email protected] 4 points 1 year ago

To answer the title question: reddit is a part of the zeitgeist, and people use it fairly regularly. By serving everyone ads disguised as posts (and shutting down API access to ensure that all traffic is served ads) they can greatly increase their revenue. Most social media has this same model.