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YouTube isn't happy you're using ad blockers — and it's doing something about it (mashable.com)

submitted 10 months ago by [email protected] to c/[email protected]

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YouTube isn't happy you're using ad blockers — and it's doing something about it::undefined

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[–] [email protected] 48 points 10 months ago* (last edited 10 months ago) (4 children)

This is a naive take TMHO.

Youtube has been rolling this out, phased, slowly, for the last few months. Judging peoples reactions and engagement levels.

They are only mildly foolish and know that ad block users are some of their most engaged and tech savvy. Just like ad block users generally know that youtube can't exist without ad, and if everyone used them, we might all be worse off.

Roll it out quickly, and you create awareness and ignite the fuckery out of the arms race, do it slowly, watch the engagement, and try to find the best messaging to bring "us" "back on side", and maybe they stand a chance to shift the needle.

(Firefox nightly + ublock origin for the record, had ad block messages on/off from Youtube for about a week)

[–] [email protected] 8 points 10 months ago (1 children)

Before long, Google will kick Origin out of their stores for malware like behaviour. 😂

[–] [email protected] 10 points 10 months ago

https://www.mozilla.org/en-US/firefox/new/

[–] [email protected] 7 points 10 months ago (1 children)

Add SponsorBlock and some extension that allows you to download videos and your gtg.

[–] [email protected] 1 points 10 months ago* (last edited 10 months ago) (1 children)

Again, im not naive enough to think that everyone can block all ads without consequence.

So I don't use sponsorblock.

If I'm that offended by a sponsor spot, I can always skip it (an option usually unavailable with typical ads) or just close the video. If you're pushing crytoscams, I'm pushing close.

[–] [email protected] 1 points 10 months ago (1 children)

Then you should support an opt in system for ads I assume. Opt in. Heart's content. Bob's your Uncle.

[–] [email protected] 1 points 10 months ago

No.

I acknowledge I'm a selfish asshole with ads, but also that some ads and ad platforms are abusive and virus ridden.

I know that platforms like Facebook and YouTube couldn't exist without Ads, but I choose to block them anyway.

[–] [email protected] 3 points 10 months ago* (last edited 10 months ago)

I feel like their A/B testing also takes into account an individual user's propensity to leave their service permanently.

[–] [email protected] 2 points 10 months ago

Roll it out quickly, and you create awareness and ignite the fuckery out of the arms race, do it slowly, watch the engagement, and try to find the best messaging to bring “us” “back on side”, and maybe they stand a chance to shift the needle.

I think they are too naive then... I mean, how do they plan to win back people that use adblocker blocking the adblocker ? Forcing them to disable the adblockers ? It is clear that this action will start an armed race (not that it was never an armed race in this situation).