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When do UK supermarkets change their special offers? (lemmy.blahaj.zone)

submitted 1 year ago by [email protected] to c/[email protected]

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I'm sure many of you will have products you only buy when they are cheaper than usual; especially with inflation being what it is. As such, is there a pattern to when supermarkets change which products are on special offer?

Where I used to live in New Zealand, specials would change on Monday at both the big supermarket chains, but it seems to be different here. Can anyone shed some light on it for me?

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[–] [email protected] 1 points 1 year ago

It varies from chain to chain. I used to work at Asda about 20 years ago and they did it all through the week. You'd come in to work one day and there'd be a planogram (read: shelving layout) for an end cap (read: the display area on the end of an aisle) that needed to go out "after the 5pm rush". The next day you'd get to work and the night shift would've done two more overnight. It wouldn't surprise me if they were far more granular now, with multiple changes each day.

Aldi and Lidl are a little more predictable with just one or two changes a week on predictable days (Thursday and sometimes Monday in the case of Lidl, I think Aldi does two changes a week too).