this post was submitted on 12 Sep 2023
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Kleenex pulling out of Canada, Kimberly-Clark says (www.theglobeandmail.com)
submitted 1 year ago by [email protected] to c/[email protected]
17 comments fedilink hide all child comments
 

Kleenex, the brand that became the generic term for facial tissues, is pulling out of Canada.

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[–] [email protected] 6 points 1 year ago* (last edited 1 year ago) (1 children)

The article specifically mentions that Irving will profit from this change.

The second, he explained, is that although the company’s market share is nothing to sneeze at, Kleenex is currently not the No. 1 facial tissue in Canada. Kimberly-Clark currently holds 16.2 per cent of market share in branded facial tissue in the country, behind Kruger Products Inc., which owns the Scotties brand, with 35.5 per cent. And it has just a paper-thin lead over Canadian company Irving, owner of the Royale brand, with 15.9 per cent.

The brand’s exit, he said, “will leave a large vacuum” into which Kruger Products and Irving “will eagerly step,”

[–] [email protected] 2 points 1 year ago (1 children)

The hell I'd ever buy Royale TP or facial tissues.

The Irvings can gtfo.

[–] [email protected] 3 points 1 year ago

I didn't know Royale was Irving owned. Into the naughty books it goes.