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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)

submitted 1 year ago by [email protected] to c/[email protected]

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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[–] pomodoro_longbreak 20 points 1 year ago (1 children)

I think you misunderstand the kind of person the brand attracts

[–] [email protected] 4 points 1 year ago (1 children)

Hardly. I love BMW cars in terms of performance and other things. Never once thought ohh no I want heated seats, steering wheel or whatever. Just a nice car to drive. Yeh other cars are nice to drive but good luck finding rwd that's not a supercar.

Your statement would probably apply better to new Range Rovers though.

[–] pomodoro_longbreak 4 points 1 year ago (1 children)

I was just taking the piss. I don't know anything about cars; I just take the train

[–] [email protected] 2 points 1 year ago

Yh no worries, wish the train's in the UK were good. Can't beat them.