this post was submitted on 23 Aug 2023
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Apple’s approach to privacy is actually pretty good (given their competitors). Its not perfect, but its improving.
They provide a number of E2EE tools, such as passwords/keychain, health data, home data, iCloud messages, payment info, safari tabs and history. You can also now select « Advanced Data Protection » which provide E2E encryption for iCloud Backup and iCloud Drive.
Apple fought the government over getting tools to unlock devices, although in the end the government can just buy 3rd party tools to do it. Having said that - given the National Security Letters at the time, its possible that Apple had to hand over the tool anyway.
Do you get the same from Google with your android phone? Dropbox for your storage? Your phone company for SMS? None of those provide E2EE. There are other tools out there that can do E2EE, but apple does provide a fair number. Again - they are not perfect.