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Any advice for a large subreddit's (19 million subscribers) new lemmy instance? (futurology.today)

submitted 1 year ago* (last edited 1 year ago) by [email protected] to c/[email protected]

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I'm one of the r/futurology admins, and involved in setting up our new Lemmy instance - https://futurology.today

While we don't want to spam our user base, we'd still like the site to do well and promote it. We've 19 million subscribers, and by far the most traffic we get is the top posts that get on people's front page or r/all. We've sometimes used stickied comments in these posts, but I'm wary of doing that, as many users might perceive it as spam.

Any advice for promoting our site, bearing in mind 95%+ of eyeballs go to these top posts.?

Here's our onboarding announcement.

https://www.reddit.com/r/Futurology/comments/15wi75l/rfuturology_is_now_in_the_fediverse_at/

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[–] [email protected] 2 points 1 year ago

keep an eye out for opportunities.

I'm hoping opportunities will happen organically, e.g. users will be cross-posting & cross-linking.