this post was submitted on 06 Jan 2025
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They're like 20 years too late to start copying Apple here. Apple had their shit together with their product line for a good while after Steve Jobs returned and eliminated the absolute insanity of Apple's mid-90s lineup, which had at least three times more models than any sane person would find useful.
But recently, Apple went off the deep end. Boggles the mind that "Pro Max" ever made it past the brain-mouth barrier in a boardroom, let alone into an official product lineup.
Every company's lineup these days:
Pro > Pro Max > Pro Max Ultra > Pro Max Ultra Black Edition
The internal culture was pretty much Steve Jobs dependent where he balanced everything to ward off the extremes (like Jony Ive’s design obsession over all reality) which just got succeed by a soporific guy who’s all in supply chain and bargaining to extend that role. Pretty much if Nvidia loses Jensen~