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I still don’t think companies serve you ads based on spying through your microphone (simonwillison.net)

submitted 4 days ago by [email protected] to c/[email protected]

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Not my title! I do think we are being listened to. And location tracked. And it's being passed on to advertisers. Is it apple though? Probably not is my take away from this article, but I don't trust plenty of others, and apple still does

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[–] [email protected] 4 points 2 days ago

"Is it Apple though, probably not..."

Can I ask, why are you so ready to performatively forgive them here? Apple is not your friend, Apple and Tim lined up to donate the million like the rest of those greedy, transactional cowards.

Apple doesn't "do" it per se, instead Apple shares certain data with third party partners for the purposes of "improving your product experience" the data is then laundered 17 times through middle layers and added to a shared digital fingerprint of you and your household's web of connected devices. You and your family are then sold on a marketplace as advertising targets actively interested in X category or product (Apple is also subsequently a customer in that marketplace). You then either receive that advertising or your family is targeted with it so that they can then casually mention the product back to you (company knowing you were already interested) so it feels organic and "I was just thinking the same thing!" and boom, you're buying that new set of pots and pans.

We're already living in the matrix, you're just a little drone being pinged around according to other people's will, to support the pursuit of endless growth. So yes, in a way companies are spying on you... After you've given them individual permissions to access your microphone and permission to share "certain data" about you with third parties, in a carefully orchestrated dance - so that they have plausible deniability and so you don't have to threaten your parasocial relationship with their brand and can continue saying "probably not Apple though..."