this post was submitted on 23 Jul 2023
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Enough Musk Spam
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Reminds me of a successful local retail business that, several years ago, was bought by a newcomer. In short order, they dropped all the product lines and then changed the name. No one knows or cares about the new place.
If he just wanted to own a social media site, why not just spin up his own? Or buy Truth?
I'm more convinced than ever that one of his main goals has been to ruin twitter for non-conservatives. That's even more important than making it a more useful platform for conservatism.
His Saudi backers have not forgiven or forgotten the Arab Spring.
Oh, absolutely. So essentially the whole purchase is about suppressing speech wealthy people don't like or feel threatened by, and promoting speech they prefer. If they had to choose one or the other, they'd choose just shutting twitter down.
Reminds me of a good working quite successful Taxi-App called „myTaxi“ which was rebranded to „FreeNow“ and everybody was „wtf“? Never used it since then.
In the AppStore the App is still called „FREENOW (ex mytaxi)“.
🤷♂️
If you don’t have other problems, you still can give up your successful, well known brand.
I wonder how well the app is doing today. Is it just a zombie that hasn’t been deleted from the App Store? Or did they rebuild after rebranding?
It was the go-to app to use where I was 2 months ago in Ireland. I thought “Wow, what a terrible name”, and expected the app to be much worse than it was.
I have a parking app (that lets you pay by adding your vehicle's license plate) that rebranded from "parkmobile" to "easypark" so now instead of looking for "P" for "parking" you have to remember to look for "e"... Mind you it infuriated me so much, I do remember...
He spent a lot of money. I don't think he spent it for the concept (because that's straightforward) or the established backend. He bought the users.
He didn't want a platform where he could say what he wants. He wanted a platform where people who are resistant to change have to see what he has to say.