this post was submitted on 13 Sep 2024
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And actually, the fact that the price hasn't increased is pretty obvious evidence of this.
Do you think, for one second, Apple would accept any appreciable hit to its profit margin if their costs had inflated 1:1 with consumer prices? Especially when they have a perfect excuse to blame a price increase on?
The phone may cost them a little more to make than last year, but I doubt it's that much.
There's tons of elasticity built into the pricing already so that carriers can offer discounts.