The term 'penetration' sounds a bit militaristic, imho
this post was submitted on 10 Oct 2024
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Percentage would've been a better term.
If we're assuming the total population of Canada to be at 41.737 million with the vegan population to be at 6.7% during the year 2024 with annual increases of 1.05% = 438,200 of people becoming vegan then the target of 31% would instead be met at 2050.
So its necessary to increase the rate by 47.7% to met the 2031 target.
Heres more of that vegan theory with future goals we can achieve.