Technology

Now here's the exact problem with the so called "personalized" ads, that Google and Facebook serves what the advertisers think you want to see, instead of what you actually want to see.

This is the fundamental conflict of interest which the obvious conclusion is that online banner/video advertisements doesn't work, and has never worked, because ultimately, no matter how many times you shove ads in people's faces via a thoughtless machine, you can't "trick" people into liking something. What people want is thoughtful, sincere recommendations by real people, which is why we have seen the rise of sassy brand Twitter accounts being so successful for a time: because there is a real person behind it.

(Of course, it's really funny if you take blatant advertisment to its logical extreme, and even that seemed more effective.)

Of course, Google and Facebook will never admit that they've been lying to everyone and themselves for more than a decade, because to do so is to admit that their entire business of Web 2.0 was built on an absurd and illogical premise of again, if you show people ads for things they never asked for a thousand times, then you can brainwash them into liking something.

In other words, Google and Facebook's entire advertisment business model, if you really think about it, is really no different than pick-up artist logic, and. They. Just. Won't. Go. Away.