this post was submitted on 16 Sep 2023
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Finally an article that goes beyond the drama and misinformation. It is not just about the new fee, which realistically is nothing compared to what you would owe epic for the same level of success.
What sucks is the shadiness and the deceptive nature of it all. I am sure the executives felt really clever and thought it would almost fly under the radar After all, they managed to spin this as not-a-royalty after years of boasting that Unity wouldn't have any.
The new changes are essentially this :
You're forced into going with the pro or enterprise license past a certain revenue (which was sort of a thing already).
You're forced into serving Unity ads, or else you get charged a some royalties, which realistically should still be less than what UE charges.
You're forced retroactively into it, as they deleted the old TOS behind the scenes.
They're definitely not being upfront about their intentions, and due to their complete aversion to mentionning the word royalties, they managed to deceptively make up a lie that sounds worst than the actual truth. Even though this is a move targetted at multi-mullion dollars productions, actual students and hobbyist are now worried about being charged per user downloads, which is not happening.
It is sad to see, Unity went from being owned and operated by people who truely cared. I worked there for a number of years and most leaders and employees truely believed they were a force of good in this otherwise shitty world. It is crazy how much the company changed in just a number of years/months. It sucks, and whoever ended up in charge robbed both the employees and the users of something great.
John was a smooth talker, and even as the company was turning corporate and seemingly stepping on old values, he was very good at making sensible arguments and justifying the company transformation. I can't help but feel deceived now. Ultimately I left the company because I disagreed with so many decisions. Virtually my entire backlog was stuff I disagreed with and I just couldn't justify waking up in the morning. We're long past the "Users first" slogan which made Unity so popular with indies.
You're leaving out what's really the key problem with the new pricing, which is that it is per install. It's an unlikely but very possible scenario that a developer could lose money (inexpensive game with an abnormally high number of reinstalls).
The pricing incentivizes "live service" or ad-supported games that constantly extract revenue from users rather than "buy once" games.
Also, what's stopping Unity from running bot farms that just install games over and over again to generate revenue for themselves from developers.
Because then the devs go under and you can't milk them for more money over time?
I'm not defending them, but why the fuck would they want to shut down developers? That just doesn't make sense.
Companies often do stupid shady things for short term profits at the cost of long term stability.
They only need to do so much so the developers don't go under, but are forced to pay more. It's a spectrum not a binary.
Have you not been keeping track of capitalism? This is precisely what happens